Paige Mizrahi

Paige has demonstrated exceptional performance across a breadth of brands such as ITV and RHS, significantly enhancing the effectiveness agenda within a mere 4.5-year tenure in the media industry. Beginning her career at Google, Paige has risen through the ranks at EssenceMediacomX moving from an planning executive to Associate Director. Running a team of four planners she leverages her analytical acumen to drive advancement and across ITV, in particular pioneering an analytics-driven approach to campaign performance and measurement. Her passion and energy to explore and deliver new thinking for clients is exemplary, finding new ways to create breakthroughs for her clients. In 2023, she led a tracking migration project for Google Pixel, improving data accuracy and enabling more sophisticated tracking and analysis of user interactions.

 

Paige's forward-thinking approach and her ability to seamlessly integrate new technologies into existing frameworks have set a new benchmark for performance for her clients. Her contributions have not only yielded immediate benefits but also positioned ITV & RHS at the forefront of innovation and effectiveness. Paige was recognised as Meta’s Rising Stars Women in Tech in 2022 and nominated for EMX’s Accelerate programme in women’s career development. The future for Paige builds on her academic years in Psychology and Mental Health, advancing client understanding of consumer behaviours and helping the colleagues she works with directly and indirectly.