
Frank Maguire
Sharethrough
Frank has spent over a decade at Sharethrough conducting research to better understand how humans respond to advertising and sharing strategies, insights and best practices that help brands and agencies adapt their unique advertising challenges to ever-evolving media consumption behaviors. This year, Frank was featured in 20+ articles in the media, appeared on the sustainability main stage with 6 different speaking opportunities, and helped launch two sustainability products.. Additionally, he has recently completed his “Sustainability in Business” certification from Harvard Business School and has led multiple sustainability initiatives, notably hosting the advertising industry’s first Green Media Summit in April 2023, a one-day event of keynotes, panels and fireside chats, which allowed attendees to better understand the impact of media on sustainability and how the industry can work together to achieve net-zero emissions by 2030. He is a digital advertising industry veteran who has now transformed into championing sustainability across the entire digital advertising industry. In 2024, Frank plans to continue furthering the conversation on the impact of media on sustainability with the second edition of the Green Media Summit, taking place on April 11, 2024 in New York City.